Claude skills for copywriting

130 public Claude skills touch on copywriting. These 50 are the closest fit, best-known sources first. Each links to its folder; copy it into ~/.claude/skills/ to use it.

  1. copywriting

    When the user wants to write, rewrite, or improve marketing copy for any page, including homepage, landing pages, pricing pages, feature pages, about pages, or product pages. Also use when the user says "write copy for," "improve this copy," "rewrite this…

    coreyhaines31/marketingskills★ 57kMITFolder: copywriting

  2. ecommerce copywriter

    电商运营与内容创作者在需要为多品类商品创作或优化营销图片文案时使用。自动提炼核心卖点,生成带emoji的吸睛标题与直击痛点的场景化正文,一键产出高转化率电商文案,省时省力大幅提升商品点击与购买转化!

    anbeime/skill★ 8.9kNo licence statedFolder: ecommerce-copywriter

  3. product marketing copywriter

    当市场调研分析师与营销专员、内容创作者需要推广产品时,使用本技能可精准分析受众痛点与产品卖点,一键生成高转化标题与正文,快速产出激发购买欲的优质营销文案,大幅提升销售转化率。

    anbeime/skill★ 8.9kNo licence statedFolder: product-marketing-copywriter

  4. viral video copywriting

    自媒体创作者与运营专员在缺乏爆款方法论、需拆解对标视频时使用。当需要创作短视频文案时,自动提取抖音视频信息并深度拆解开头钩子等爆款因素,一键生成符合爆款规律的原创文案,助你轻松打造高赞爆款内容。

    anbeime/skill★ 8.9kNo licence statedFolder: viral-video-copywriting

  5. antislop copywriting

    Copy and text skill for antislop. Use when writing or editing prose: headlines, tone, CTAs, and anti-AI-writing patterns. Load with the core.

    miqdadbadjuber/anti-slop★ 7.5kMITFolder: antislop-copywriting

  6. ad copy variant generator

    Analyzes your top performing ads, identifies what's working in the hooks, CTAs, messaging angles, and formats, then generates new variants that follow the same winning patterns while introducing enough variation to test meaningfully. Platform: Google and Meta.

    irinabuht12-oss/marketing-skills★ 6.1kNo licence statedFolder: ad-copy-variant-generator

  7. marketing copywriting

    Writes and edits marketing copy for any surface — homepage, product and pricing pages, ads, emails, and collateral — and sharpens existing copy that is not working. Use this to write or rewrite page copy, tighten a draft, fix copy that is vague or…

    cbrock84/headcount★ 2.5kMITFolder: marketing-copywriting

  8. make static ads ad copy

    Step of make-static-ads: writes the text for each slot the ad's template sets, then the primary texts, headline, description and CTA around the image, from usable facts and customer words. Run make-static-ads instead; not for direct use.

    gooseworks-ai/goose-skills★ 1.3kMITFolder: make-static-ads-ad-copy

  9. ecommerce visual copywriting

    将商品资料、包装与资质、目标平台、目标人群和视觉参考转成可执行的电商视觉方案,包括转化策略、Campaign Style Lock、主图/详情页/Listing/A+ Storyboard、图内文案、设计说明、生图 Prompt、证据与合规审查。适用于淘宝、天猫、京东、拼多多、抖音小店、小红书、视频号/微信小店,以及 Amazon、Shopify、TikTok…

    feichanggege/ecommerce-visual-copywriting-skill★ 981MITFolder: ecommerce-visual-copywriting-skill

  10. paid ad copy writer

    Write paid ad copy for affiliate offers across ad platforms. Triggers on: "write ad copy", "Facebook ad for affiliate", "Google Ads copy", "TikTok ad script", "Pinterest ad", "paid traffic to affiliate", "create ad campaign", "ad headlines", "ad…

    Affitor/affiliate-skills★ 751MITFolder: paid-ad-copy-writer

  11. 05 ad copy global

    Use when the user needs PAID ad copy for Meta, Google, or TikTok — six variants across TOFU, MOFU, and BOFU using AIDA, PAS, and BAB, respecting each platform character limit and ad policy, with a dropshipping mode. Trigger on 'ad copy', 'write Facebook…

    minhnv0807/ai-business-skills★ 638MITFolder: 05-ad-copy-global

  12. self media platform copywriting

    将已确认的母题、证据和创作简报写成平台原生内容。用于 X 短帖、长帖或线程,小红书图文,微信公众号文章,视频号、抖音或小红书视频发布文案,YouTube 标题、描述、章节、标签和缩略图方案,以及同一母题的多平台适配。强调各平台独立设计标题、开头、证据顺序、结构和行动,不做机械缩写或共享正文式的一稿多发。

    yanhua1010/self-media-content-workflow★ 627MITFolder: self-media-platform-copywriting

  13. multi copywrite alchemy

    复刻蒸馏写作技能 —— 分析一位作者的多篇文章,深度还原其思维方式与写作风格,生成专属写作分身子技能与风格提示词。支持公众号、抖音多平台自动采集素材,也可手动粘贴文章或指定文件路径。触发词:蒸馏写作风格、写作分身、克隆写作风格、复刻蒸馏写作技能。

    redfox-data/redfox-community★ 450No licence statedFolder: multi-copywrite-alchemy

  14. seo copywriter pro

    Agente especializado em criação massiva de conteúdo SEO seguindo a metodologia James/Diesel Dudes. Use para criar 50+ páginas otimizadas rapidamente, gerar artigos em batch, traduzir para múltiplos idiomas, e rankear no Google em 30 dias. Ideal para sites…

    aiskillstore/marketplace★ 446No licence statedFolder: seo-copywriter-pro

  15. landing page copywriter

    Writes conversion-focused landing page copy - headlines, subheads, value propositions, feature and benefit blocks, social proof, FAQs, and CTA button text - using PAS, AIDA, or StoryBrand. Use when the user wants words for a landing page, sales page,…

    OneWave-AI/claude-skills★ 398MITFolder: landing-page-copywriter

  16. sealeap athena commerce copywriting

    生成基于产品事实的电商文案,或核对 Amazon 标题质量。按平台、语言、关键词和当前规则区分草稿写作与标题检查。

    xjli360/sealeap-amazon-skills★ 338MITFolder: sealeap-athena-commerce-copywriting

  17. ad copy generator

    Generate high-converting ad copy for Google Ads, Meta (Facebook/Instagram), LinkedIn, and TikTok. Creates multiple variations with A/B testing in mind. Includes headlines, descriptions, CTAs, and platform-specific formats. Use when creating ads, generating…

    nicepkg/ai-workflow★ 288MITFolder: ad-copy-generator

  18. writing ad copy

    Writes the words of an ad — the headline, primary text, description and call to action that go into the ad platform's own fields, shaped to the channel it runs on. Handles one channel or several, returning copy sized to each platform's limits. Nothing is…

    SupercmoHQ/superCMO-skills★ 253Apache-2.0Folder: writing-ad-copy

  19. copywriting tone of voice creator

    Builds a brand tone of voice guide (TONE.md) — voice attributes with do's/don'ts, NN/g positioning, tone modulation matrix, lexicon, channel rules — for downstream content skills to consume. Also ports an existing TONE.md to a new channel (blog → LinkedIn,…

    samber/cc-skills★ 241MITFolder: copywriting-tone-of-voice-creator

  20. copywriting prose creator

    Codifies how a person or brand writes — lexicon, syntax, rhythm, structure, signature moves — into a PROSE.md guide, independent of emotional tone. Builds from SOUL.md and TONE.md, ports a guide to another channel, or reverse-engineers prose patterns from…

    samber/cc-skills★ 241MITFolder: copywriting-prose-creator

  21. copywriting hooks

    Writes opening hooks and post titles for long-form articles in EN or FR — blog posts, Substack/Medium/dev.to, LinkedIn long-form, newsletters, essays. Trigger whenever the user asks for a hook, opening, lede, intro, first sentence/paragraph, opener,…

    samber/cc-skills★ 241MITFolder: copywriting-hooks

  22. copywriter

    Name the piece — re-write the masthead (headline + standfirst + kicker), every section title, and every figure/photo/table caption to a research-driven titling standard, killing the AI-tell patterns (the 'flat statement. flat counter-statement.' two-beat…

    QinghongLin/data2story-skill★ 158MITFolder: copywriter

  23. copywriting assistant

    Writes persuasive content for marketing and ads. Use when creating copy.

    elisaterumi-ai/agent-skills-in-practice★ 131Apache-2.0Folder: copywriting-assistant

  24. conversion copywriter

    Direct-response copywriting skill. Use whenever persuasive marketing copy is being written, rewritten, or audited — sales pages, landing pages, email sequences, ad copy, VSL scripts, hooks and headlines. Operates in five modes (write / rewrite / audit /…

    growthack88/growth-marketing-os★ 125MITFolder: conversion-copywriter

  25. ad copy writer

    Generate ad copy variations for Google, Microsoft, Meta, LinkedIn, TikTok, Reddit, Snapchat and X Ads (plus Apple Search Ads guidance)

    cognyai/claude-code-marketing-skills★ 111No licence statedFolder: ad-copy-writer

  26. ad copy

    Write platform-compliant ad copy for Meta, Google, TikTok, LinkedIn, Pinterest, Snapchat, Amazon, or X. Loads TOS rules automatically. Shows char counts and format preview.

    cgallic/kai-cmo-harness★ 59Licence: see repoFolder: ad-copy

  27. gtm copywriter

    Expert GTM marketing copywriter for emails, content, and social media. Use when writing marketing emails, email sequences, newsletters, blog posts, LinkedIn posts, Twitter/X threads, social content, brand copy, or personal brand content. Use for launch…

    ncklrs/startup-os-skills★ 53No licence statedFolder: gtm-copywriter

  28. ad copy compliance review

    风险审阅助手适合运营、市场营销、销售、法务在用户提出“这里有什么风险”这类问题,需要快速拆解目标、判断重点并形成可执行结果时使用,帮助基于输入材料生成摘要、诊断结论、行动建议和可复用交付物。

    allinherog-star/ai-skills★ 53No licence statedFolder: ad-copy-compliance-review

  29. ai copywriting psychologist

    说服力文案助手适合内容创作者、市场营销、运营、内容媒体在用户提出“这句文案有说服力吗”这类问题,需要快速拆解目标、判断重点并形成可执行结果时使用,帮助基于输入材料生成内容诊断、优化建议、执行清单。

    allinherog-star/ai-skills★ 53No licence statedFolder: ai-copywriting-psychologist

  30. ai copywriting

    文案诊断助手适合内容创作者、市场营销、运营、内容媒体在用户提出“这段文案能打动人吗”这类问题,需要快速拆解目标、判断重点并形成可执行结果时使用,帮助基于输入材料生成说服力诊断、可复制改稿、风险词提示。

    allinherog-star/ai-skills★ 53No licence statedFolder: ai-copywriting

  31. human copywrite

    Write, finalize, or clean up reader-facing marketing and long-form copy (landing pages, sales pages, e-books, reports, case studies, product and email copy, founder notes) so it reads like a specific human wrote it and says something worth reading. Use…

    forint573/human-copywrite★ 9Apache-2.0Folder: human-copywrite

  32. korean copywriting kr

    한국어 마케팅 설득 카피를 새로 쓰거나 다듬을 때 발동. 사용자가 "카피 써줘", "상세페이지 문구", "랜딩 문구", "인스타/스레드 캡션", "카톡 메시지/알림톡 문구", "헤드라인 뽑아줘", "CTA 문구", "이 문구 어색해", "번역투 고쳐줘", "AI티 빼줘", "더 끌리게", "문구 다듬어줘", "가게 소개글", "배민/당근 소개 문구" 같은 요청을 하거나, 소상공인·1인 개발자·바이브코더용 판매/홍보 문구를 한국어로 작성하거나 교정할 때…

    gugdongbag-eng/korean-marketing-skills★ 4Licence: see repoFolder: korean-copywriting-kr

  33. ad creative

    When the user wants to generate, iterate, or scale ad creative — headlines, descriptions, primary text, or full ad variations — for any paid advertising platform. Also use when the user mentions 'ad copy variations,' 'ad creative,' 'generate headlines,'…

    coreyhaines31/marketingskills★ 57kMITFolder: ad-creative

  34. ads create

    Create source-grounded paid-ad campaign concepts, messaging, copy, creative briefs, and production plans from a validated brand profile, campaign objective, platform requirements, and optional audit evidence. Triggers on: campaign brief, campaign concepts,…

    AgriciDaniel/claude-ads★ 11kMITFolder: ads-create

  35. ads creative

    Audit paid-ad copy, images, video, hooks, concepts, format coverage, platform-native fit, message match, creative fatigue, accessibility, and policy across supported platforms. Use for creative audit, ad creative, creative fatigue, creative diversity, ad…

    AgriciDaniel/claude-ads★ 11kMITFolder: ads-creative

  36. email sequence writer

    Write complete nurture email sequences with subject lines, preview text, and body copy using proven copywriting formulas. Use when given ICP, offer, and objections to generate full email flows, creating welcome sequences, writing promotional emails, or…

    irinabuht12-oss/marketing-skills★ 6.1kNo licence statedFolder: email-sequence-writer

  37. landing page audit

    Reviews your landing pages against the ads driving traffic to them. Checks for message match between ad copy and page content, CTA clarity, above-the-fold alignment, form friction, and flags any disconnects between what the ad promises and what the page…

    irinabuht12-oss/marketing-skills★ 6.1kNo licence statedFolder: landing-page-audit

  38. google ads copy

    Generate and A/B test Google Ads copy. Use when asked to write ad copy, headlines, descriptions, create ad variants, test ad messaging, improve CTR, or generate RSA (Responsive Search Ad) components. Trigger on "ad copy", "write ads", "headlines",…

    nowork-studio/notfair-plugin★ 4.1kMITFolder: google-ads-copy

  39. paid ads creative

    Create grounded paid-media creative concepts, copy angles, refresh hypotheses, and measurable test briefs across advertising platforms. Use for ad copy, creative briefs, UGC concepts, headlines, creative fatigue, asset ideas, or a creative refresh.

    nowork-studio/notfair-plugin★ 4.1kMITFolder: paid-ads-creative

  40. ad angle research

    Pull the ads a competitor is running right now on Meta (Facebook/Instagram) and Google, then extract the hooks, offers, CTAs and landing pages worth modelling. Use when writing ad copy, planning creative tests, choosing a landing page angle, or when the…

    davepoon/buildwithclaude★ 3.7kMITFolder: ad-angle-research

  41. ad creative builder

    Use when the user asks to "write ad copy", "generate RSA headlines", or "build ad creative at volume"; produces ad units — RSA headlines/descriptions, hooks, and an angle matrix — message-matched to the destination landing page. Not for scoring an ad…

    aaron-he-zhu/aaron-marketing-skills★ 3kApache-2.0Folder: ad-creative-builder

  42. offer claims registry

    Use when the user asks to "register this claim", "log our current offers", or "where is the proof for this figure"; curates claim wording, evidence, disclosures, terms, review dates, and live offers through the append-only claims event stream. Not for…

    aaron-he-zhu/aaron-marketing-skills★ 3kApache-2.0Folder: offer-claims-registry

  43. ecommerce email marketing builder

    E-commerce email marketing system builder. Creates complete email automation flows with full copywriting, subject lines, ESP setup instructions, segmentation rules, and annual campaign calendars. Generates copy-paste-ready email sequences for Klaviyo,…

    nexscope-ai/eCommerce-Skills★ 1.3kMITFolder: ecommerce-email-marketing-builder

  44. ecommerce ppc strategy planner

    Cross-platform PPC strategy planner for ecommerce businesses. Analyzes your product and margins, recommends the right advertising platforms (Google Ads, Meta Ads, TikTok Ads), calculates ROAS targets, allocates budget across channels, and generates…

    nexscope-ai/eCommerce-Skills★ 1.3kMITFolder: ecommerce-ppc-strategy-planner

  45. product description generator

    E-commerce product description generator for any platform. Generates optimized titles, bullet points, descriptions, and backend keywords using competitor research + keyword scoring + FABE copywriting. Two modes: (A) Create — generate listing from product…

    nexscope-ai/eCommerce-Skills★ 1.3kMITFolder: product-description-generator

  46. meta ad policy checker

    Pre-flight policy check for Meta ads. Takes ad copy plus advertiser context, resolves and fetches the relevant Meta transparency-center policy pages at runtime, and returns a Pass / Fix Required / Block verdict with cited findings and rewrites.

    gooseworks-ai/goose-skills★ 1.3kMITFolder: meta-ad-policy-checker

  47. amazon listing optimization

    Amazon listing builder and optimizer for sellers. Two modes: (A) Create — build keyword-optimized listings from scratch using keyword lists + product characteristics + AI copywriting, (B) Optimize — audit existing listings, find keyword gaps, score across…

    nexscope-ai/Amazon-Skills★ 818MITFolder: amazon-listing-optimization

  48. compliance checker

    Check affiliate content for FTC compliance and platform rules. Triggers on: "check my content for compliance", "FTC disclosure check", "is this legal", "review for compliance", "check affiliate disclosure", "am I FTC compliant", "audit my content",…

    Affitor/affiliate-skills★ 751MITFolder: compliance-checker

  49. position me

    Elite Website Reviewer Agent for AEO, GEO, SEO, UI/UX Psychology, and Copywriting. Use this skill when asked to review or evaluate a website's positioning. It conducts an EXHAUSTIVE, multi-page, psychologically-driven, and ruthless analysis of the entire…

    Varnan-Tech/opendirectory★ 686MITFolder: position-me

  50. blitz copy

    When the user wants high-converting copy for landing pages, headlines, cold emails, X/LinkedIn posts, video intros, or SEO titles — and already knows their audience. Also use when the user mentions "blitz copy", "dopamine copywriting", hooks, or asks to…

    Illyism/seo-skills★ 679No licence statedFolder: blitz-copy

Claude skills for copywriting: before you install one

What's the best Claude skill for copywriting?

Yes: 130 public skills from 80 GitHub repositories mention copywriting. The best-known ones named for it are copywriting (coreyhaines31/marketingskills, ★ 57k), ecommerce copywriter (anbeime/skill, ★ 8.9k) and product marketing copywriter (anbeime/skill, ★ 8.9k). Stars belong to the whole repository, not to one skill.

How do I add copywriting to Claude?

For copywriting, copy the copywriting folder from coreyhaines31/marketingskills (the folder that holds SKILL.md) into ~/.claude/skills/ to use it in every Claude Code project, or into .claude/skills/ for one project. For the Claude apps, upload the zipped folder as a custom skill instead.

What licences do these copywriting skills use?

Of the 50 copywriting skills listed here, 34 sit in repositories under an open licence such as MIT or Apache 2.0, and 14, such as ecommerce copywriter and product marketing copywriter, state no licence at all, which legally means you may not reuse them. The licence badge on each card tells you which is which.

Does Anthropic make an official copywriting skill?

No. None of the 130 copywriting skills comes from Anthropic's own skills repository, so all of them are community-made across 80 repositories.

How recently were copywriting skills updated?

74 of the 130 copywriting skills sit in repositories that changed in the 30 days before 31 Oct 2026.

More topics: every “Claude skills for…” page.